Director of Strategic Communications
Looking for a Director of Strategic Communications role in a dynamic and diverse community? If you have a passion for building brands and shaping public opinion and are a proven, creative, and innovative leader with a track record of managing complex communications and marketing strategies, the Region of Peel is looking for you.
About Us
The Region of Peel, located in the Greater Toronto Area (GTA), has been delivering a wide range of resident-focused services and infrastructure to the communities of Brampton, Caledon, and Mississauga for 50 years. Peel is a bustling home to 200,000 businesses and over 1.5 million residents, 51.5% of whom are born outside of Canada and 69% of whom identify with a racialized group. We celebrate our diversity and aim to create a strong sense of community that fosters inclusivity and a sense of belonging. The Region is a 2023 Forbes Best Employer award winner.
Position Overview
As Director of Strategic Communications, you will be responsible for providing strategic and operational leadership for a diverse team of communications, marketing, branding, and digital professionals.
Reporting to the Commissioner of Corporate Services and CFO, the Director is accountable for designing and delivering integrated communication strategies that prioritize measured outcomes to address the diverse needs of clients. This includes overseeing marketing, brand design/management, graphic design, media relations, internal communication, social media marketing and digital, issues/crisis management, public relations, and reputation management. Additionally, the Director is responsible for developing and implementing measurable engagement strategies aimed at residents and employees alike.
Working closely with internal and external stakeholders, the Director ensures that communication plans enhance the reputation of the Region with a focus on inclusivity, and effectively highlight programs and services.
Job Requirements
The ideal candidate for this position should have extensive experience in developing and executing complex communication and marketing strategies, with a deep understanding of customer experience and marketing principles. A minimum of 10 years of relevant experience is required and a professional designation or certification from a recognized communication, marketing, and/or service excellence association. In addition, the candidate should have at least five years of demonstrated senior leadership experience in people management within the Public/Private sector, with a proven ability to build, mentor, coach, engage, and motivate a team of diverse communications and marketing professionals. Education and experience from outside Canada is welcomed.
The candidate will also have superb communication and interpersonal skills, with the ability to engage effectively with diverse stakeholders and communicate complex ideas to a wide audience. The candidate will have political, intercultural, and business acumen and is an experienced leader with organizational awareness, relationship building and partnership capabilities, and who can work both independently and collaboratively across teams, the broader public sector and community partners. Knowledge of the diverse communities that comprise Peel and lived experience is a valuable asset.
Join our team and be part of our mission to create a Community for Life, where everyone can enjoy a sense of belonging and has access to the services and opportunities needed to thrive.
If you wish to be considered for the position, please forward a cover letter and your resume by email to Kartik Kumar at careers@lesp.ca by June 7th, 2024 @11:59 pm.
To view the full Position Profile, please click here.
