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Six tips for successful municipal website redesign

Improving the online experience on legacy websites is no simple task

by HUBBARD T
Six tips for successful municipal website redesign
Published in April 2021 - Page 21

Municipalities across the country are refining their digital presence to better foster community, build trust, and drive brand awareness among residents and stakeholders.

For many municipalities, that begins with redeveloping their main website as a customer-focused experience, one where content is accessible, consistent, and easy to find. A customer-focused website can improve the public’s confidence in the content that’s available to them and is supportive of an open and transparent government.

Yet, improving the experience

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