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Don't delegate your decision authority to a spreadsheet

by BRYDON M
Published in October 2012 - Page 19

Consider the following decision trap: Mark is finishing his MBA at a prestigious university. He is very interested in the arts and at one time considered a career as a musician. Is Mark more likely to take a job in: (a) the management of the arts; or (b) investment banking? The Nobel prize-winning psychologist Daniel Kahneman and his colleague Amos Tversky developed this example in the 1970s to illustrate a very common decision-making bias: most

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