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The triple bottom line

by LINTON J
Published in November 2007 - Page 69

Andrew W. Savitz with Karl Weber, Jossey-Bass (John Wiley and Sons),
San Francisco, 2006.
ISBN-13: 978-0-7879-7907-2.

The “triple bottom line” concept has been around since John Elkington first popularized the term way back in 1998 in his groundbreaking book Cannibals with Forks (also a highly recommended read). Basically the idea relates to the philosophy that sustainable organizations need to measure their performance not just according to financial measures, but also environmental and

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